Of all the things people use Alexa for, like turning on the lights or playing a song, filling out a job application isn’t usually one of them. As companies look to become more technologically reliant, McDonalds wants to make it easier for people to apply for jobs. According to the mega fast food giant, using Alexa and Google’s Assistant for applying for a job is a first. It’s these types of innovations that will make it easier for people in the future.
The system they use is called Apply-Thru and people can ask Alexa or other voice-assistance programs for McDonalds jobs in the area. They can then use the device to fill out the application and send it to the restaurants. There’s even an “I’m lovin’ it” jungle that plays as the application is being sent.
“We must continue to innovate and think of creative, and in this case, groundbreaking ways to meet potential job-seekers on devices they are already using,” said McDonald’s Executive Vice President David Fairhurst. “Alexa has many of the qualities we look for on our teams — friendly, responsive and fun. I am looking forward to having our application process simplified with Alexa.”
Still, many cities across the country are facing a worker shortage. The economy is doing so well that each location is looking for hundreds of people to fill in. Over the past summer. McDonalds said they were looking for, in total, around 250,000 new jobs to be filled. Yet, more than ever, people are choosing work outside of flipping burgers for minimum wage.
Creating a Better Way to Apply for Jobs
The job shortage is really giving many companies like McDonalds fits. They are having a tough time finding workers. This is forcing them to find innovative ways to reach out, using technology people use every day. We recently did an article that talked about how Gen Z isn’t settling for burger flipping as their first job.
Instead, they’re learning how to use technology to make money and even start their career while in high school. Middle schoolers are starting YouTube channels and making tons of money. So, this is going to force the fast food industry as a whole to rethink the way they hire people, including offering more money as a starting wage.
Still, fast food is becoming more popular. Wendy’s recently made the announcement they plan to reintroduce breakfast as more companies are jumping into the breakfast wars. They all want their share of the growing breakfast market. Less people are eating at home and choose convenience over home-cooked.