It’s Amazon Prime Day! Here’s How You Can Take Advantage of the Deals

Life Style

Starting at 3 PM Eastern today and lasting for 36 hours, Amazon is hosting their annual Prime Day sale!

During this time, deals abound all over the website and even extends to Whole Foods.

The only catch is, you have to be a Prime subscriber to get the discount.

There are two types of deals you can look forward to:

-Spotlight Deals focus on a particular brand and offer steep discounts throughout.

-Lightning Deals that happen suddenly and last only for a short time.

The best way to take advantage of the Prime Day deals is through the Amazon app. It allows you to preview the items they’ll have on sale. If you find something you want, add it to your list and you’ll get a notification once the deal starts. It’s that easy!

If you’re an avid Whole Foods shopper, you can also find great discounts and deals at every Whole Foods store in the nation.

Every item that’s on sale will have a “Prime Day Deal” badge.

Currently, Amazon’s site says you can save:

-30% on vitamins.

-25% on furniture and décor.

-25% on snacks and foods.

-An additional 25% on your first delivery with subscribe.

-45% on large photo prints.

-Up to 50% off on Amazon devices, like the Kindle, Fire, and Echo.

If you don’t have a Prime subscription, you’re in luck! Amazon has an option that allows people to share their Prime subscription with loved ones (much like how the whole family shares a single Netflix account). So, if you know someone who does have a subscription, you can ask them to add you.

Happy hunting!

Read More

Amazon Launches ‘Prime Wardrobe’

Life Style

Amazon is always looking for new ways to outsmart the big box stores and provide a service that’s more convenient for consumers.

Introducing Prime Wardrobe, the latest venture by mega e-commerce site Amazon, that will let you try on clothes before you purchase them all from the comfort of your home.

This innovative new idea will let you choose between 3 to 8 different items you want to try on, which are then sent to your home. If you like them, you can choose to purchase them. If you don’t, you have seven days to return them. Amazon will even provide you with a prepaid label.

While you won’t have access to every piece of apparel they sell on site, you still can choose from millions of items from some of the top brands in the clothing industry, like Levi’s, Calvin Klein, and more.

The only downside to this is that wardrobe deliveries can take between 4-6 business day, where going to a store is instant, but this can be a huge blow to box stores in a lot of ways. The number of clothes and styles you can fit into a store is limited and it can take quite a bit of time to find what you’re looking for.

By going on Amazon, you can type in what you want and choose to try it on before you buy it. Overall, this service targets the only reason why you’d need to go into clothing stores. The move was designed by Amazon to increase their clothing market.

As of 2016, Amazon controlled about 7% of the clothing market, but they hope this move will jump their share to about 16% in the next few years.

The majority of traditional retailers are failing to keep up with new technological trends as larger portions of sales goes on Amazon and other online giant marketplaces. While box stores continuously announce closures, Amazon continues to innovate new ways to steal their customers.

Read More

Amazon Raises ‘Prime’ Costs After Announcing Record Quarterly Profits

Saving

Amazon surprised investors on Thursday by announcing that they’ve more than doubled their first quarter profits compared to what they pulled in the first quarter of 2017.

The experts expected Amazon to lose a bit of their momentum going into this year, which is why the announcement came as a shock.

In the first three months of 2018, the mega online retailer raked in $1.6 billion. This profit is on top of several expensive investments made into original programming for their streaming service and the building of more fulfillment centers across the country.

This isn’t the first major milestone Amazon has hit this year. It has also touted a record number of paying subscribers, the amount of cloud computing sales, and advertising sales, all of which helped spur on the $1.6 billion first-quarter profit.

Because of these breakthroughs, Amazon’s stock has been soaring, putting that iconic Amazon smile on the faces of every investor.

Price of Prime to Rise 20%

Despite the absurd profits made in the last quarter, Amazon also announced via letter that they will be raising the price of Prime, their extremely popular subscription service, from $99 to $119 per year, a 20% increase.

Their justification for the increase again has to do with the increased cost of making more original content and continuously adding more “digital benefits”.

With over 100 million Prime subscribers, Amazon felt the price needed to go up, and will continue to go up as they offer more benefits to their customers. Amazon remains on the front lines of innovation, offering shipping perks, and believes it can compete with the likes of Netflix and Hulu with their streaming services.

Amazon CFO Brian Olsavsky said in a conference call on Thursday, “We continue to increase the value of Prime by adding digital benefits.”

With this news, the price of Amazon’s stocks jumped 7%. While investors are happy, one can’t help but wonder what the subscribers think of the price change. The company has record-high profits, but feels the need to increase the price of Prime by 20%?

There will be a breaking point for subscribers. If they keep raising the cost, it can become too costly and not worth the price to the average consumer.

Time will tell if this price increase will impact the number of subscribers Prime receives (or loses) in the future.

Read More